COUNTRY INNOVATION LAUNCHES NEW RSPB AVOCET JACKETS
'To the sound of a fanfare and drumroll, we are absolutely delighted to announce the launch of our brand new RSPB Avocet and Lady Avocet jackets. I’ve been working on them for the past couple of years and I’m absolutely thrilled to be able to say that they are now on their way and will be launched at this year’s Birdfair 17 – 19 August.' - Maria Chilvers, Country Innovation
Country Innovation, the Somerset based brand with a growing reputation for quality amongst birders and outdoor folk in general - has launched two brand new jackets ready for the autumn season in association with the RSPB... the Avocet and Lady Avocet.
The brands driving force, Maria Chilvers, has been working on these jackets for the past couple of years and they are now on their way and will be launched at this year’s Birdfair 17 – 19 August.
A long time coming, the brand say they wanted to produce a top quality jacket that the RSPB would be proud to be associated with and their primary concern was to make sure that it protects from the elements, so there hasn’t been any compromise with the fabric material used.
They chose to use their Innovation 7 fabric, which delivers an extremely high level of waterproofness and breathability. The surface of this fabric has a water repellent finish to make rain bead roll off, thus adding further to the waterproofness, while it’s soft peach finish should make it nice and comfortable to wear for hours on end.
Other features on the jackets include:
As with all of Country Innovation clothing, the fit is quite generous as they consider customers need for plenty of room for layering and comfort on the long cold days out on the reserve or the hills. For every Avocet sold, the brand will also donate £10 to the RSPB.
The Avocet is available from S to 3XL, and the Lady Avocet is available from S to XL, both retailing at £195 (2XL is £205 and 3XL is £215).
www.countryinnovation.com
The brands driving force, Maria Chilvers, has been working on these jackets for the past couple of years and they are now on their way and will be launched at this year’s Birdfair 17 – 19 August.
A long time coming, the brand say they wanted to produce a top quality jacket that the RSPB would be proud to be associated with and their primary concern was to make sure that it protects from the elements, so there hasn’t been any compromise with the fabric material used.
They chose to use their Innovation 7 fabric, which delivers an extremely high level of waterproofness and breathability. The surface of this fabric has a water repellent finish to make rain bead roll off, thus adding further to the waterproofness, while it’s soft peach finish should make it nice and comfortable to wear for hours on end.
Other features on the jackets include:
- Articulated Underarm - allows the arm to be raised without restriction thus providing freedom of movement
- Detachable Hood - with wired peak, volume adjuster, high front fastening and drawcord to pull in tight to the face
- 6 Generous Pockets:-
- 2 Large Lower Bellows Pockets - with water repellent flaps
- 2 Fleece Lined Side Entry Pockets
- 1 Zippered Map/Security Pocket
- 1 Large Internal Pocket
- Inner Zip - to zip in a separate Fleece Jacket
- Double Front Placket - to minimise water seeping through the main zip
- Press Stud Adjustable Cuffs
- Adjustable Waist Drawcord
- Two Way Main Zip
- Bottom Hem Drawcord
As with all of Country Innovation clothing, the fit is quite generous as they consider customers need for plenty of room for layering and comfort on the long cold days out on the reserve or the hills. For every Avocet sold, the brand will also donate £10 to the RSPB.
The Avocet is available from S to 3XL, and the Lady Avocet is available from S to XL, both retailing at £195 (2XL is £205 and 3XL is £215).
www.countryinnovation.com
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